Better Bedding, Better Sleep

Elevate your sleep experience with our modern luxury creations.

Over 600 Five Star Reviews

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Your money back after 30-nights if you don’t love sleeping on our sheets.

  • "We found the 100 per cent organic long staple cotton to be absolutely delicious to sleep in, with the 400 thread count perfectly balancing breathability and lightness with cosiness and warmth."

  • "The fair-trade brand Square Flower makes 400-thread-count, 100% organic long-staple cotton bed linen with a smooth sateen finish."

  • "Squareflower’s Organic Sheet Sets will have your mom not wanting to get out of bed. The product uses no harmful chemicals from farm to finishing."

  • "Having built their own supply chain back to cotton farms, they are able to select the very finest, softest organic cotton"

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  • Long Staple Cotton

    It’s simple: the No.1 factor for great quality sheets is great quality cotton. After 12 months of searching we found the very best, organic, long-staple cotton. This allows us to spin very fine 60s and 80s yarns, for an incredibly soft, breathable fabric.

  • 100% Pure Organic Cotton

    An incredibly soft, strong cotton is the result of growing it slowly, like nature intended. Untouched by harsh chemicals from seed to stitch, guaranteed.

  • Advanced Airflow

    Our long staple cotton means the fibres are longer and stronger, and can be spun into long, fine yarns. These produce a smoother, softer feeling fabric that you can enjoy for many years. Combined with our sateen weave, this also results in a more breathable fabric so you won’t be sweating all night.

  • No Misleading Thread Counts

    High thread counts are a marketing gimmick (see our blog). By selecting the highest quality cotton, we could use single-ply yarns and keep thread counts down. We picked 400 as the perfect balance for sleep temperature, breathability and luxurious feel.